A new 4K channel Discovery Ultra launched. The new channel brand identity was managed and produced in-house in just 3 months! Taking inspiration from movement of light, Discovery Ultra’s look is very contemporary. With a dynamic logo and accompanying audio signature, infinite colour palette and sharp scalable package, the result is a premium 4K brand toolkit.
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- Matt Brown // Creative Director
- Lennart van Kralingen // Lead Design
- Rafał Kuwik // Producer
- Bente van der Ark // Production Manager
- Delia Dobritoiu // Production Manager
PROMAX EUROPE 2021
– GENERAL BRAND DESIGN PACKAGE • DISCOVERY ULTRA
– ON AIR IDENT (OUT OF HOUSE) • DISCOVERY ULTRA